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If you are a big

CORPORATE

have your realized your team has lost momentum while other companies are taking over your market and you are too slow to face them

Do you want to stop losing market share against startups and competitors?

 
Let me tell you a story of a company you probably never heard of but that is revolutionizing the way business is done.

In 1984, Zhang Ruimin bought a small refrigerator company in Qingdao, China, which was close to bankruptcy...

  • Selling 80 refrigerators per month

  • 1 M€ in debt

  • 175 k€ in losses

But somehow,  Zhang transformed the company and in 2019, they are global leaders in home appliances, beating GE, LG and all others

  • 23 Billion € in revenue

  • 75.000 employees

  • Number 1 - Global Market Leader

How are they doing it?

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This is how most companies operate

In these organizations 

Efficiency = Everyone is busy all the time making it easy to "Achieve Failure"

IDEA

GENERATION

(Projects)

PROJECT
REQUIREMENTS

VIABILITY

ANALISIS

(Tech & Business)

DECISION

(ROI)

PROJECT

DEVELOPMENT

(Agile, Waterfall,...)

QUALITY &
TESTING

ROLLOUT TO 
CLIENTS

 
 

The "only" problem of this management method is that we can't predict the future

"The problem with old management methods is that we make forecasts and expect to hold people accountable for them."
(Alfred Sloan,  
1923-56 CEO & Chairman of 
General Motors Corp)
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The principles behind the better way of working

DESIGN EXPERIMENTS

Design Minimum Viable Experiments to test the hypothesis generated on the idea generation as fast and cheap as possible. Whoever learns fastest wins

PRIORITIZE

Decide which is the best way to invest money by translating learning into money. Focus on understanding what people actually want.

GET SHIT DONE

A set of tools to allow you to identify bottlenecks and to reduce the experiment execution times, generating maximum value.

VALIDATED LEARNING

Each experiment is a new opportunity to learn what works and what doesn't. Take the learnings and start again, either persevere on the idea or pivot

IDEA GENERATION

Identify beliefs for success with techniques that are focused on understanding our clients. Use actionable, accessible and auditable data

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Some of the benefits of the transformation

Reduce time and energy wasted on building products that are unnecessary and focus on maximizing the probability of future impact. Kill projects and assume failure in favor of validated learning

Continuous innovation culture & ability to solve complex problems by fostering experimentation among employees and being closer to the customers by adapting to their needs as soon as they arise

Keep innovative employees in the company & find new leaders. The main reason this employees leave is because of internal bureaucracy and inability to innovate inside the company. Allow employees to be responsible for an idea

Profit. Harness new business and growth models for the whole company with a methodology designed to find them as fast as possible and that is transparent for employees and investors

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We work on three layers, with the mindset at the core

A methodology based on rapid experimentation and time to value reduction aligned with the new set of objectives and responsibilities and adapted to the company

Align peoples objectives and responsibilities with Long and Short term company objectives. Generating a new culture: The way things are done around here

Tools enable teams to adopt and sustain over time the new culture and the methodology.

A good culture attracts and retains great talent

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If you want to know how your team can reach its full potential, and how this transformation could look like for your company

 

Clients & Partners